Lebon toothpaste was born to create a toothpaste that combined style, quality ingredients, freshness and sustainability for a product that would actually make brushing one's teeth a high point of every day.

No parabens or artificial flavors or colorings are used in the process, and the packaging materials are made from 100% sustainable wood fibers (the boxes) and recyclable aluminum (the tubes). All Lebon toothpastes contain no parabens, SLS, triclosan, fluoride, titanium dioxide, mineral oils, artificial flavors, artificial colorings, or saccharin.