Ioxèl is based on Ionized oxygen, obtained through an exclusive and patented production process. Ionized oxygen contains an electric charge, allowing it to flow through all five layers of the skin via ionic swarm, triggering metabolism in a series of cell-renewing reactions. 

In IOXĒL’ factory, a team of schientest, led by Dr. Albertelli, has managed to trap in a gel this particular form of Oxygen, O2 - which thanks to its electrical charge can penetrate deep into the dermis. In the passage, called " ionic swarm**", oxygen reactivates the circulation and stimulates the metabolism of the cells, leading to the absorption of all the fundamental nutrients for our skin.

**Ionic swarm: the o2- unlike molecular oxygen o2, it does not need the hemoglobin - blood shuttle transport system, but it is able to spread through biological fluids. (an electrically charged product spreads, thanks to the selective affinity for the extracellular matrix, through the water present in the tissues - normal oxygen needs a vector - reaching all itissues, even those excluded from the vascular
system).